APT to launch Stratum Engage in Australia

 

 

APT to launch web 2.0 version of Membership Software in Australia. 

 

Not for Profit software specialists, APT Solutions will be launching the much acclaimed Web 2.0 version of their membership software package Stratum at an event in the Sydney Convention and Exhibition Centre Darling Harbour on the 20th November.  
 
Not for Profit membership organisations are invited to attend and learn how to engage their members with a new approach to membership technology.  Stratum Engage has been developed to integrate traditionally separate, back-end data with website usability to create a comprehensive personalised web experience for both organisations and their members. Stratum’s accessible online presence will allow the increasing number of technologically savvy members to not only, join and pay online but also access to a secure home page which will allow them to view and amend their own personal data, pay subscriptions, buy merchandise and personalise their page by adding widgets and RSS news feeds.  
 
Organisations utilising Stratum Engage will now be able to tailor their communications to specific membership sectors using a simple database search option. Engage has the ability to identify all members in the chosen target group and publish personalised, targeted information using its inbuilt Content Management System (CMS).
 
Stuart Shepherd APT Managing Director has had many years experience in working with membership organisations said
“Successful membership organisations are focused on delivering service to their members. Perhaps the most important delivery mechanism is now the website, people expect to be able to interact with the organisation on-line. That requires you to be in control of your site, to be able to publish and update content quickly and easily but also to drive relevant content to your members. Members are far more likely to attend events in their area, about their special interests. They are more likely to be interested in news that affects the and buy products that fulfil their requirements. Stratum Engage gives you the tools provide this and more.”
 
Following a great reception in the UK, APT are excited to introduce this product to the Australian market and look forward to the chance to meet organisations that will gain benefit.  If you are interested in attending the event register at www.aptsolutions.net/engageyourmembers
 
The software can be previewed at the International Not for Profit Conference and Exhibition where APT will be exhibiting between November 12th -14th in Brisbane.

 

Date: 24-10-08

For further information please contact:

Mark McGrath
Sales Director
APT Solutions (Australasia) Pty Ltd
Email: mark.mcgrath@aptsolutions.com.au 
Tel:   +61 (02) 8005 3502  
Mob:   +61 0403 349 332  

Helen Pomlett
Sales and Marketing Manager (UK)
APT Solutions Ltd
Email: helen.pomlett@aptsolutions.co.uk
Tel:   + 44 (0) 1952 214000  
Fax: + 44 (0) 1952 214001